I recently applied for a job as a flash game designer. Didn't get it and haven't heard from the people since. However, they asked me for "a cute character, holding a sword and a shield." here's what I did:
I didn't get the job, the last I heard from them they asked if I had actually made these pictures and if I'd meant to make them with such little detail.
Design rule #1: always get absolute specifics from clients.